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Celebrate Durga Puja 2018
With
&
The most celebrated festival of Kolkata is here. And, this should be the best moment for you to target maximum audience. One campaign, that will help you establish an everlasting bond with your existing customers. On the other hand, the joyous and festive occasion will help you create an impression on people's mind regarding your brand image.
Keeping up with the change in taste of viewers, Kolkata TV is coming with a very interesting twist this Puja with Superstar Dev himself touring across West Bengal, interacting with people and covering Durga Puja.
KOLKATA TV PLATFORMS
COVERAGE
On Air
Commercials
| Sl. No. | Association Type | Investment |
| 1 | Presenting | 40 Lakhs |
| 2 | Powered By | 30 Lakhs |
| 3 | Associate | 20 Lakhs |
On Ground
Branded VVIP Passes: VVIP Passes to be distributed for almost all the top Puja Committees in Kolkata. Over 50,000 Cobranded Kolkata TV Durga Puja VVIP Passes will be distributed among celebrities, sports personalities, industrialists, and also the winner of different contest.
Official Pujor Partner: Along with the extensive coverage of over 50 Pujas, Kolkata TV and Kolkata Live will put cobranded Banners, Flex, Standees, and gates in all these Pujas.
Movie (Hoichoi)
Hoichoi Movie will be released just before Puja. And, to celebrate this festival, the entire cast of Hoichoi have planned some extensive campaigns with Kolkata TV.
| Sl. No. | Media | Activity |
| 1 | Television | ABHASHONE |
| 2 | OOH | Balloon Branding |
| 3 | Television, Event | Music Launch |
| 4 | Event | College Activation |
| 5 | Event, OOH | Kite Festival |
ABHASHONE: Hoichoi Actors will judge the best Puja in and around 450 Housing Complexes in Kolkata. The Top 10 Pujas will be visited by Dev and facilitated with gifts. Entire activity will be televised and air on Kolkata TV.
Balloon Branding: 1 Month Balloon Branding across Kolkata where the logo of the sponsors will be displayed along with the picture of Dev. Additionally, 50 Billboards will be used to showcase the picture of Dev & Hoichoi Team.
Music Launch: Team Hoichoi and Dev will visit four districts in Bengal and organize a music event to release songs of the movie. Sponsors can put kiosks/stalls at the venue and alsp organize different contests on the spot. Dev will visit the Kiosks and handover gifts to the winners. Kolkata TV and Kolkata Live will telecast these events live.
College Activations: Superstar Dev will visit 10 Colleges and interact with the college kids just before Puja. Dev will be travelling in a completely branded car. Backstage Branding/standees/kiosks/gifts can be organized for the sponsors. Kolkata Live will air these sessions live.
Kite Festival: On September 17, on the occasion of Viswakurma Puja, Tolly celebrities, Hoichoi Team and Superstar Dev will be participating in the Kite Festival at Eco Park. Expected crowd in this day long event will be 30000 to 40000. Sponsors can put kisoks, stalls, backdrop branding, checker board or even Co- branded Kites.
Contact us Today for an amazing Puja 2018 Branding- Mr. Dev 9051833778
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