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Maximum 80 words are accepted. Abbreviation of words are strictly prohibited in the Ad matter - viz. Morn, Feb, BHK, etc. Further, words such as BHK, p.a. will be taken as 3 words (Bedroom,Hall,Kitchen) and 2 words (Per annum) respectively for editorial purpose. For certain ads (Notice,Name Change,Announcement etc.) supporting documents may be required.